SSHINE ALIGN, founded by Dijun (Shine) Sha in 2025, reimagines jewellery as an interactive experience, blending traditional craftsmanship with digital innovation. 
 

With a background in BA (Hons) Fashion Jewellery and MA Curating Contemporary Design from UAL and Kingston University, Shine approaches design and curation as interconnected disciplines, exploring jewellery beyond adornment. 

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Specializing in CAD modelling, augmented reality (AR), and digital jewelry, she collaborates with Chen Qin, a master of China’s intangible cultural heritage, to bridge past and future. This fusion of heritage and technology transforms jewelry into a medium for self-expression and exploration. 

 

More than an ornament, SSHINE ALIGN invites you to engage, reflect, and embrace the evolving narrative of your journey. 

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Let’s see if the stars align.